(MENAFN - EIN Presswire)
Veterinary Marketing Company
PARSIPPANY, NEW JERSEY, USA, February 13, 2021 /EINPresswire.com / -- Despite many professionals focusing on SEO marketing for veterinary practices, social media marketing for veterinarians is just as valuable as a marketing tool. With almost every single veterinary customer and pet owner having a social media presence on platforms like Facebook, Twitter, Instagram, and even Pinterest, veterinary practices can use this constant stream of content to their advantage.
This form of marketing allows veterinary professionals to communicate directly with current and potential customers, which can help build pet owners' confidence in that practice's services, as well as seek out non-emergency advice from the experts. By building these meaningful relationships with customers, veterinary professionals using social media marketing can improve their revenue by building customer loyalty and boosting traffic to their veterinary hospital website.
With that in mind, let's take a look at the best social media marketing ideas for veterinary practices .
With 51% of consumers saying that they'd be more likely to engage with and/or purchase from a brand online if that brand shared their content, user-generated content is becoming even more vital to social media marketing than ever before.
Photo competitions are a great way to gather user-generated content, encourage engagement, and encourage customers to share posts with their family and friends. Some great ideas for photo competitions include:
Setting a winning photo as the practice's cover picture for the month,
Running regular photo contests for vouchers and other prizes,
Running yearly competitions with large prizes for the photos with the most likes/votes.
The prizes will all depend on what each veterinary practice can afford to give away, which is why small, regular competitions to se